{"id":2403,"date":"2025-10-06T10:13:51","date_gmt":"2025-10-06T09:13:51","guid":{"rendered":"https:\/\/frenchtouchdreamin.com\/?post_type=session&#038;p=2403"},"modified":"2025-11-17T17:43:58","modified_gmt":"2025-11-17T16:43:58","slug":"breaking-the-silos-unifying-marketing-sales-customer-support-for-seamless-journeys","status":"publish","type":"session","link":"https:\/\/frenchtouchdreamin.com\/index.php\/sessions\/breaking-the-silos-unifying-marketing-sales-customer-support-for-seamless-journeys\/","title":{"rendered":"Breaking the Silos: Unifying Marketing, Sales &#038; Customer Support for Seamless Journeys"},"content":{"rendered":"<p>Customers don&#8217;t see departments &#8211; they see one brand. Yet, in many organizations, marketing, sales, and customer support operate in separate silos, leading to fragmented interactions, inconsistent messaging, and missed opportunities.<br \/>\nIn this session, we&#8217;ll explore how to connect the dots and create a seamless, data-driven customer journey that spans all touchpoints &#8211; from first engagement to long-term retention.<br \/>\nWhat you&#8217;ll learn:<br \/>\n&#8211; The impact of disconnected teams<br \/>\n&#8211; Why collaboration matters<br \/>\n&#8211; How Customer Journey Mapping helps identify gaps &#038; opportunities in the end-to-end experience<br \/>\n&#8211; Practical steps &#038; examples of integrating cross-functional journeys<br \/>\n&#8211; How to implement customer journeys in Salesforce Marketing Cloud to drive engagement and loyalty.<\/p>\n","protected":false},"featured_media":0,"menu_order":0,"template":"","_links":{"self":[{"href":"https:\/\/frenchtouchdreamin.com\/index.php\/wp-json\/wp\/v2\/session\/2403"}],"collection":[{"href":"https:\/\/frenchtouchdreamin.com\/index.php\/wp-json\/wp\/v2\/session"}],"about":[{"href":"https:\/\/frenchtouchdreamin.com\/index.php\/wp-json\/wp\/v2\/types\/session"}],"wp:attachment":[{"href":"https:\/\/frenchtouchdreamin.com\/index.php\/wp-json\/wp\/v2\/media?parent=2403"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}